Early Talent Program - Trade & Brand Marketing (Premium Spirits&Coffee)

Feladatok: What does Trade & Brand Marketing do?At Coca-Cola HBC, Trade & Brand Marketing sits at the heart of business growth. Our teams build iconic brands, create winning shopper experiences and bring category growth strategies to life across channels. We work closely with Sales, Revenue Growth Management, Insights and Supply Chain teams to understand consumer needs, develop impactful activations and ensure flawless execution in the market. From launching innovations to shaping category strategies, Trade & Brand Marketing plays a key role in delivering sustainable growth and strengthening our market leadership.  What the program offers Broad commercial exposureExperience how a leading FMCG business grows brands and drives sales, from consumer insights and portfolio strategy to customer activation and market execution. Rotational assignmentsGain hands-on experience across three key areas such as:Brand MarketingTrade MarketingCommercial Strategy / Revenue Growth ManagementBuild a well-rounded understanding of how consumer, shopper and customer strategies come together to create business success. Real responsibilityLead cross-functional projects, take ownership of business initiatives and contribute to key commercial decisions while developing your leadership capabilities. Mentoring & coachingPartner with a senior Commercial or Marketing leader and an experienced career coach to accelerate your development and expand your leadership potential.  Program journey Onboarding (1-3 months)Understand our business model, company strategy and the FMCG landscape. Functional experience (4-9 months)Rotate across Trade Marketing, Brand Marketing and Commercial Strategy while contributing to strategic business projects. Cross-functional experience (10-11 months)Lead a project involving multiple stakeholders across Sales, Marketing and Supply Chain. Leadership experience (12-13 months)Manage a key initiative, mentor junior colleagues or lead a project team while developing essential leadership capabilities.Anyaggazdálkodás, Beszerzés; Ellátási lánc

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